How I Work
1. UNDERSTAND
VISION Business objectives, problems, and requirements
Research context analysis, mapping, and benchmarking
Empathize The user's perspective backed with data
Define Map key findings and build workable concepts 

2. VISUALIZE & VALIDATE
Ideate Strategies and solutions and make vision visible
DESIGN LANGUAGE Consistency in design
INTERACTION MODELS Ensure a cohesive experience
PROTOTYPE & TEST Quickly validate our team's solution
ITERATE Design is like a living organism, ever-changing

3. BUILD
FEASIBILITY Loop developers early in the process
COMPLEXITY Cover all edge cases
COMMUNICATION Facilitating conscious development
OPEN CHANNEL Until the last question has been solved

4. MEASURE
FEATURE TAGGING Collect and analyze usability data
FEEDBACK SURVEYS Gather insights from users
BUSINESS ANALYTICS Feature KPIs reporting and analysis

CURRENT FAVORITE TOOLS